Your existing customers are your best advocates, and your strongest word-of-mouth promoters are probably in your customer database. Reach out to them and let them know about your affiliate program.
Via Email
Send a one-time email to all your past customers and anyone who has signed up for your email lists announcing the program and inviting them to sign up. If you need ideas for what to write in your email, you can grab the copy here as a starting point.
If you opted in to having Audenticity send automated emails for you after a customer purchases, then you should only send this one-time email at the start of your program. If you’re playing catch up, send it to anyone who purchased from you before you turned on the automated emails.
If you opted out of having Audenticity send automated emails, then you should set up a monthly or quarterly email to tell your new customers about your program.
On Instagram
Add your affiliate program to your linkinbio on Instagram so influencers and content creators can easily find it.
When people tag you on Instagram and recommend your product, send them a DM to invite them to your influencer program. Just copy and paste the message below after filling in the blanks:
Hi {name}, thank you for posting about us. We appreciate the love! We’d like to invite you to join our {affiliate/influencer/content creator} program on Audenticity. You’ll earn {xx%} commission for sharing and recommending our products and it costs nothing for you to join.
Here's a link to learn more about our {affiliate/influencer/content creator} program on Audenticity:
{link to landing page}
If you decide to sign up, you'll not only have access to our products, but also 30,000+ kids and parenting products from indie brands and mass retailers.
If you have any questions, feel free to read the FAQs (https://bit.ly/3xfCOnU). You can also DM @audenticity if you have questions. Have a great week!